Social Ads
Social media advertising agency in Castellón
We are your social media advertising agency in Castellón.
Tests, projects, many hours of work, optimizations and… success!
The experience gained from carrying out numerous Social Ads projects, combined with a team of professionals who know the latest trends, updates, and features of each social network, enables us to offer you a professional service with proven results.
Campaign Channels for Social Ads
Social Ads campaigns can be carried out on various channels. The most popular ones are: Facebook, LinkedIn, Instagram, Pinterest, Twitter, and the latest ones on TikTok or Twitch.
No matter the channel chosen, the strategy and actions to carry out effective advertising on social media must be appropriate for each one.
Each social network has its own peculiarities, and it is necessary to study the suitability in each case.
Facebook has the largest number of social media users in the world. It's more than enough reason to know that a campaign on this channel will have very high effectiveness.
One of the most positive aspects is that it allows us to define very detailed profiles of the audience we want to reach. Facebook advertising is highly customizable.
It is a network that has a lot of user information, even knowing personal preferences, so the audience we can target is very limited.
No matter what your business's audience is, it's on Facebook.
LinkedIn is a network designed by and for professionals. If your business is B2B, your potential clients are on LinkedIn.
The advertising content is not too cluttered, and if the way it is communicated is careful, it will be well-received by the reader.
Professionals from all fields gather in this channel. Decision-makers, CEOs, department heads… Think about your campaign's reach.
Furthermore, as it works with specialized profiles, reaching a specific audience is not complicated, and running a highly targeted campaign to a group is straightforward.
Instagram is the king of visual content. We use it daily and even check it several times a day.
If you think of a visual campaign, with entertaining content and aesthetic care, Instagram is your channel.
In IMK, as a social media advertising agency, we run campaigns daily on this network, and the results are the ones with the best ROI (return on investment).
Pinterest is one of the social networks where image quality is paramount. Visual content is the undisputed star of this channel.
Looking for inspiration, new proposals, decoration, photography, design… are just some of the highlights of this social network.
Pinterest advertising campaigns offer several strengths to keep in mind:
Twitter is dialogue. A social network like this allows you to chat fluidly with potential customers. This channel is conducive to creating creative campaigns that grab the attention of the profiles you want to communicate with.
Think about the potential of a user community like Twitter. The possibilities for reach are enormous.
Social Ads Campaign Types
There are many types of campaigns to conquer the Social Ads field.
Los diferentes tipos de campañas que podemos encontrar en Social Ads son:
Increase sales on your website.
To acquire new customers.
Increase traffic to the website.
To reach a large number of users, ideal for branding campaigns.
Promote a specific content, such as your business updates.
Grow your social network community, that is, your followers.
Increase downloads of your app on Android and iOS.
There are so many possibilities, that if we add the power that creativity gives, the careful and structured content, and the analyzed strategies, we obtain a result with great potential.
Social Media Advertising Tools
Para crear estrategias, analizar datos y medir los resultados de las campañas de Social Ads, existen diferentes herramientas profesionales que permiten obtener información vital para el antes y el después de cualquier campaña.
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in Social Networks in Castellón
FAQ’s
The cost of social media advertising depends on many factors: the network we plan to address, the amount of time we want to invest, the number of users we want to reach, etc.
That's why, at IMK, we commit to you, your business, and we want you to tell us what needs you have so we can offer you the solution that adapts to you, your purpose, and your brand.
‘Cada maestrillo tiene su librillo’ si este dicho popular lo llevamos al campo de las redes sociales, en IMK tenemos en el ADN unas premisas que nunca fallan:
The way social media advertising works varies depending on the network we choose.
In all of them, the same characteristic applies: the advertisement is part of the navigation. It is not intrusive, does not bother the user, and adapts to the environment in which it is implemented.
Therefore, investing in advertising on Social Ads is a very powerful marketing resource that yields excellent results.
Capture the user's attention when they are using the network without negatively interfering with their experience.
Successful Social Media Ads Cases in Castellón
At IMK, we have Social Media Ads projects that support and endorse our expertise in this field. Discover them here.
Social Ads
If everyone uses social media, reaching your potential customers through a social media ad is more than a reasonable option.
Sometimes it's not enough to publish periodically, take care of the content, and be proactive. Advertising on these social media platforms is a safe bet.
Why do so many companies have a presence on social media, yet so few actually sell anything?
Social Ads or, in other words, social media advertising, works for us and works for clients.
It's not just about getting followers, but having a strategy adapted to the business to increase sales.